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I love discovering new beauty brands and one of my favourite beauty shopping spots for finding the best new brands and products is Cult Beauty. Full to the brim of unique and interesting products and ranges, it’s the perfect one-stop shop for all beauty lovers out there.

The latest beauty brand to hit the site is no exception and offers something completely new and exciting. So, without further ado, allow me to introduce y’all to Studio 10 Beauty. Created especially for older women in order to target their specific beauty concerns – a creamier foundation to combat drier skin, a nude eye pencil to eliminate redness around the eyes and so on – the brand offers a wide variety of perfectly thought-out products which, while catering to the concerns of older consumers, are all pretty ruddy brilliant for anyone of any age who might want to use them.

I’ve been using the range for about a week and a half now and have been truly impressed with everything that I’ve used thus far and I wanted to give you guys a quick run down of my early favourites. First up is the Studio 10 Age Defy Skin Perfector Palette which features pretty much everything you need to create the perfect base for your face. First up is a primer – super lightweight but effective – two concealer shades – uber creamy and blendable and really pigmented – and two colour correcting concealers – a green to counteract redness and a peach tone to eliminate blue tones in dark circles. Amazingly, each of the pans is sized according to how much of each product you’re likely to use per application so fingers crossed they’ll all run out at about the same time. Genius! All of the formulas are pretty creamy so the oilier-skinned among you – *hand up* – will want to use a primer pre-application.

Another palette favourite is the Studio 10 Visible Lift Face Definerwhich I might go as far as to say is my favourite product of the bunch. It includes a contour powder – the perfect ashy grey-toned sculpting shade which blends so beautifully into the skin – a cream blush – looks seriously bright in the pan but blends out to a beautiful natural flush – and a highlighter – not a bit of glitter in sight, just natural radiance. The formulas are immense and they work so well with my skin.

Moving on to brushes. All of the Studio 10 brush offerings are double-ended, making them ideal for gals (and guys!) on the go. They’re synthetic brushes but feel so incredibly soft and, having already put ’em to the test I can report that they wash pretty ruddy well. The Studio 10 Double Ended Face Brush is brilliant in terms of precise base application. The stippling end blends foundation brilliantly, while the smaller end – modelled so that it is almost the exact same shape and size as a finger – can be used to blend concealer or apply setting powder to smaller areas. For eyes, my pick is the Studio 10 Double Ended Shadow Brush which features a shorter brush on one end which can be used to pack on colour and then a more tapered brush for shading the crease.

Last up we have the double ended pencils for lip, brow and eyes – the Studio 10 Age Reversing Perfecting Lipliner, the Studio 10 Brow Lift Perfecting Liner and the Studio 10 I-Lift Longwear Liner – all of which come in one or more colour combinations with a nude end which can be used to create the impression of a fuller lip, reduce redness around the eyes and highlight the brow. The formulas apply really smoothly – the eye pencil in particular – and have great pigmentation. The eyebrow pencil has the ideal amount of ash colouring in it and it looks so natural on my brows, I’ve used little else since I’ve had it.

So there you have it, Studio 10 Beauty. No doubt you’ll be hearing a fair amount more about these products – and the rest in the range – over the next few months. But for now, if you’re interested in trying any of ’em out for yourself, head to Cult Beauty where you’ll find the full range! Enjoy!

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